Brand Design – BabiCo

Concept: I was asked to come up with some logo ideas for a baby accessories company in South England called BabiCo.
Goal: The client wanted a nice curvy and family friendly typeface to represent their baby accessory business. It had to curvy, fun and simple to stand out in the baby and child accessories markets across the UK & Europe. The design translates across a variety of material including business cards, social media, and product packaging
Solution: I imagined a simple colour theme which is an almost pastel colour and for the logo, I introduced a stylish yet professional typeface to complete this company’s logo